By Daniel T Condon & Matthew O’Dell
The “new normal” identifies the impact of the COVID-19 pandemic on city and country clubs including challenges faced by these clubs, such as reduced revenue and changes in operations. We assess the financial impact on both types of clubs, including reduced membership, declining food and beverage sales, and changes in operating revenues. Additionally, touching on the efforts made by club boards and management to position their clubs for recovery and future success.
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